Strong on-the-ground reputation, invisible online. International line producers researching Morocco found competitors first, and conversations kept starting on price instead of capability.
Film & Production
International Production-Services Company
Positioning and paid media to win international productions scouting North Africa.
+214%
Qualified leads
3.4x
Return on ad spend
12
Productions in pipeline
The challenge
The approach
We rebuilt the positioning around crew depth and delivery reliability, then ran intent-led campaigns aimed at production hubs in London, Paris and Los Angeles, landing on pages that answered a producer’s first ten questions.
The results
Within two quarters the pipeline flipped from outbound chasing to inbound briefs from three continents.
Sample case study — representative of the work, anonymized. Replace with a real project.